Sony’s new PC hardware will help it expand its gaming footprint beyond the PlayStation.
Sony launches its own line of gaming-focused computer monitors and headsets in hopes of tapping into the lucrative high-end PC gaming market as it expands beyond its core PlayStation console brand.
Sony’s line of gaming PCs called Inzone includes two monitors. The Inzone M9 monitor is the most expensive of the pair, with a retail price of $900. It features a 27-inch 4K resolution display with a 144Hz refresh rate, which means smoother visuals. The less expensive $530 Inzone M3 model has a higher refresh rate but lower resolution.
The Inzone M9 will be available this summer, while the Inzone M3 won’t be released until winter.
In terms of headsets, Sony has said it will only release three: Inzone H9 ($300), Inzone H7 ($230), and Inzone H3 ($100). They are currently available for pre-order, though Sony has yet to give a release date.
The most expensive of the three, the Inzone H9, is wireless and comes with noise canceling technology as well as an “ambient sound” mode that picks up ambient sounds. The Inzone H7 is cheaper and doesn’t have noise cancellation, but it does have a longer battery life of up to 40 hours compared to the 32 hours of the Inzone H9. Meanwhile, Inzone H3 must be connected to the computer with a cable.
It also gives the company an opportunity to expand its video game business beyond the PlayStation gaming division. Sony has said it wants to take advantage of the growth in the esports space.
“The market is expanding due to the increased interest in games with the spread of esports tournaments and the development of gaming entertainment,” said Yukihiro Kitajima, head of Sony’s gaming business.
“Given Sony’s rich history in high quality audio and video technology products, we believe this new lineup will offer even more options for those looking to upgrade their current gaming systems.”
Sony continues to face tough competition from longtime rival Microsoftwhich has adopted an aggressive acquisition strategy to expand its footprint in an industry valued at nearly $200 billion in 2022, according to Newzoo forecasts.
Both companies are betting big on a noisy technology concept known as the “metaverse,” which includes vast, immersive digital worlds for people to work or play. Earlier this year, Sony introduced new virtual reality helmet called PlayStation VR2.