Read an early excerpt from When to Rob a Bank

In honor of the 10th anniversary of Freakonomics We present to you this selection from the most read economic blog in the universe. When Freakonomics was first published by Stephen D. Levitt and Stephen J. Dubner, started blogging– And they kept it. The writing is more casual, more personal, even more foreign than in their books. AT When to rob a bankthey ask a lot of usually non-standard questions: Why are flight attendants not tipped? If you were a terrorist, how would you attack? And why does KFC always run out of fried chicken?

Dubner and Levitt have published over 8,000 blog posts. Many of them, by their own admission, were rubbish. But now they have gone through and selected the best of the best. You will learn what people lie about and why; the best way to reduce gun deaths; why it’s time to introduce a sex tax; and, yes, when to rob a bank. (Short answer: never; ROI is terrible.) You’ll also learn a lot about Levitt and Dubner’s own quirks and hobbies, from gambling and golf to backgammon and penny abolition.

Below you can read an early excerpt from When to rob a bankconsisting of an introduction and a first chapter. Enjoy!