Amazon smart grocery carts coming to select Whole Foods stores

On Monday, Amazon said it was launching a Dash Cart at a Whole Foods store in Massachusetts.


Amazon is expanding its smart shopping carts to a Whole Foods store in Massachusetts, the company said on Monday.

Amazon will first roll out Dash Carts at a Whole Foods store in Westford, Massachusetts, northwest of Boston, in the coming months, and then roll out the technology elsewhere.

Carts allow users to skip the line at the checkout by tracking and counting items as they are added to the cart. Amazon launched Dash Cart in September 2020 in their fresh grocery stores.

The carts are based on Amazon’s Just Walk Out cashless technology pioneered by Amazon Go convenience stores. They use a combination of computer vision and sensors to identify items as they are placed in bags inside a cart. As customers add and remove items, the cart display adjusts the total price. Customers leave the store via a special path, and Amazon automatically charges their credit card.

In addition to bringing the technology to Whole Foods, Amazon is also launching a new, larger version of the Dash Cart that will debut at Whole Foods in Massachusetts before rolling out to other locations as well as select Fresh grocery stores. The company said the upgraded trolley will be able to hold up to four grocery bags instead of two and will have a bottom shelf for oversized products.

The carts are also “weather resistant” so users can leave groceries in their car. To test the technology and make sure it can withstand harsh weather conditions, Amazon baked it in an oven and placed it in a “giant freezer,” Dilip Kumar, Amazon’s vice president of retail and technology, said in a blog post Monday. Previously, shoppers had to leave carts at stores when they left.

Amazon continues to expand its cashless technology beyond Go stores. Last year, the company introduced the Just Walk out system to its Whole Foods and Fresh stores and began selling the technology to third parties. in 2020.

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