IronSource at NYSE
Source: New York Stock Exchange.
source of iron shares rose almost 50%. The company allows game developers to manage advertising and marketing, and view interaction through dashboards and other tools that show how the game works.
In tandem with the merger announcement, Unity cut its full-year 2022 revenue guidance from $1.35B to $1.42B from $1.3B to $1.35B, citing the macro environment and “competitive dynamics” with monetization. . Unity shares are down about 76% since the start of the year.
IronSource, valued at approximately $4.4 billion, will be merged with wholly owned subsidiary Unity in an equity deal. Each IronSource common share will be exchanged for 0.1089 Unity common shares, the companies said.
Upon completion of the transaction, Unity shareholders will own approximately 73.5% of the combined company, while current IronSource shareholders will retain approximately 26.5%. The buyback program for up to $2.5 billion in shares will go into effect after the deal closes, Unity said.
“The combination of Unity and ironSource better supports creators of all sizes, giving them all the tools they need to create and grow successful applications in games and other consumer-facing verticals such as e-commerce,” said John Riccitello, CEO of Unity. “This is another step towards realizing our vision of a fully integrated platform that helps creators every step of the way in their RT3D journey.”