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abracadabra, Quidditch has a new name.
In an attempt to distance itself from Harry Potter author JK RowlingThe International Quidditch Association (IQA) and United States Quidditch (USQ) rebranded, dropping the name “Quidditch” and instead renaming it “quadball”.
American Quidditch has renamed itself Major League Quadball (MLQ).
“IQA is thrilled to join USQ and MLQ in changing the name of our sport and supporting this change among our members around the world,” IQA Board of Trustees Chairman Chris Lau said Tuesday.
“We are confident in this step and look forward to all the new possibilities that the quad will bring. This is an important moment in the history of our sport and I personally am very happy to be a part of it. I would also like to thank USQ. and MLQ for working to make this happen, and in particular to Mary Kimball for being a great partner on the journey through these waters together.”
Major League Quadball founders Ethan Sturm and Amanda Dallas released a separate statement on their website.
“Of course, we didn’t change this name easily. Quadball is the result of thousands of interviewed stakeholders around the world, hundreds of volunteer hours, dozens of discussions with legal teams and the joint efforts of MLQ and USQ,” the letter reads in part.
“No one person or organization owns the future of the quadball, and it was vital to us, as to USQ, that the entire community make their mark on this important change.”
The IQA noted two reasons for the name change: Rowling’s comments on transgender people and Warner Bros. owning a brand name for Quidditch, which limited the spread of the sport. The IQA compared the move to the ultimate frisbee, dropping the term “frisbee” because it is a trademark owned by the Wham-O toy company that invented the frisbee.
The game is based on a fictional game in series “Harry Potter”. Alex Benepa and Xander Manschel are credited with reviving the sport in Middlebury, Vermont. The game has grown to the point where there is the US Quidditch Cup and the IQA World Cup.