Heroine New Delhi, the total prize pool of the tournament was Rs 1.5 crore. It began on June 24th and ended with a grand finale on July 17th. It was also the first time that an esports tournament was broadcast live on a major sports channel. star sport.
“Esports is currently the second biggest sport in the country and we are seeing an incredible level of interest from across the country,” Loco founders Anirud Pandita and Ashwin Suresh said in a statement. “This tournament is one of the most prestigious in the esports calendar, and the participating teams put on an unforgettable show. Loco has provided users with an unparalleled digital experience by providing interactive tools and memorable parties that have set new standards for sports content. We have an exciting roadmap of new interactive features as well as an esports blockbuster that will continue to raise the bar for gaming entertainment!”
BGMI or Battlegrounds Mobile India, the most popular mobile game in India with a huge user base. The esports ecosystem built around BGMI is also growing rapidly in the country.
To heighten the excitement, Loco allowed streamers to host viewing parties to submit their own opinion of the event, a first-of-its-kind live scoreboard that kept fans up to date with the latest standings, easy-to-find broadcasts in multiple Indian languages, and personalized support stickers that users submit. to chat.
The tournament concluded with Mumbai-based Global Esports being the champion of Orangutan Gaming as the runner-up. Fan favorites S8Ul and Godlike Esports provided viewers with thrilling moments throughout the series but ultimately failed on the final day.
Loco claims that its active users spend more than an hour a day on the platform. It has grown rapidly over the past year, with daily active viewers up 15x, monthly active viewers up 8x, monthly active streamers up 5x, and live hours watched 90x since January. 2021.